Affiliate marketing for e-shops and companies: What is it and how to start with it?

The popularity of affiliate marketing in the Czech Republic is constantly growing. This marketing tool is also used by a number of big players on the market, such as Alza, Bonami, Notino or Benu. However, medium-sized and smaller e-shops are increasingly starting to take his fancy. Quality and long-term affiliate marketing can bring you up to 20% of the total turnover of your online business . You just need to know how to do it.

What is affiliate marketing?

Read what affiliate marketing is, how it works netherlands whatsapp number data and if it’s right for you. In the following article, we will tell you everything you need to know about this marketing channel as a beginner advertiser.

 

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Affiliate marketing, sometimes referred to as commission marketing, is a type of performance marketing. This is a partner commission program that benefits both parties involved – the company and its partner. Affiliate marketing allows you to promote services or products from links on other websites online through affiliates that you reward based on their performance.

Before we start explaining how the affiliate system works, let’s imagine who is in it:

affiliate advertiser – one who wants to sell or promote his products, services or his brand,
affiliate partner – one who promotes the advertiser’s products, services or brand.
An affiliate advertiser can be a company or an powder data individual. Almost anyone can become an affiliate partner . These are most often:

websites,
blogs,
online catalogs,
magazines,
review portals,
cashback portals,
coupon sites,
news portals,
influencers,
podcasters.

How does affiliate marketing work?

The advertiser, i.e. you as a company or e-shop, creates and sets up an affiliate program in which partners can register. After registration, you will provide them with a unique link or code that the partner will use to promote your product, service or brand in one of their marketing channels. For example, on your blog, website, on your social networks or perhaps in e-mailing.

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