Requiring government organizations to not only understand these new tools, but also know when and how to best implement them to further their mission. As we kick off the new year, let’s explore four technology trends currently impacting citizen engagement and digital communications, including live video, immersive tools, wearables, and more.
Live Video Live video is just getting start in
The internet age, but with the rise of Facebook Launch in 2016, Live Video is on the rise in usage and popularity. Facebook Live videos are watch three times longer than regular videos. With live video embd in social mia platforms, it is no longer a one-sid consumption, but an opportunity for a two-way conversation through commenting and engagement.
In addition to Facebook, other platforms include
YouTube Live, Twitter Live (formerly Periscope), and standalone platforms like Livestream, as well as time-sensitive videos from ig database Instagram and Snapchat. Government agencies can use live video to get a behind-the-scenes look at an event or site.
Interviews with agency leaders or to host a
Series of lectures on a relat topic. Some agencies already use live video. Some have their own agency-specific channels, such as HHS, FCC, and State estate professionals position themselves as valuable Department, among others. The National Center for Complementary and Integrative Health at the National Institutes of Health has discover the benefits of leveraging social mia platforms for live streaming.
They host a series of free lectures
On integrative micine and modifi them to be broadcast live via Facebook, with a post-lecture Q&A. They found that the lectures receiv six times more views on Facebook Live than through their own streaming service. The benefit of using rich data these social mia platforms is their reach—Facebook has 20 million viewers per month.