According to the 30th Annual Survey of Administration and Use of Information Technology in Companies, carried out by the Getúlio Vargas Foundation of São Paulo (FGV-SP), in 2019 there were around 230 million active cell phones in Brazil.
Another study showed that Brazilians spend, on average, about three hours a day using apps on their smartphones. Data taiwan phone number data also indicated that Brazilian citizens have about 70 to 80 apps downloaded, with an average use of 30 of them. The information is from the Pew Research Center .
How do companies deal with Apps?
Companies are increasingly using social media as a means of interacting with their customers, thus strengthening ties and reducing the distance between them.
And really, social networks are an easy, accessible resource that allows for a lot of advertising.
But when we look at this data about apps, we see that it is another essential channel for getting closer to customers. Packed with functions, ranging from increasing sales to obtaining data about users through an app, the company ultimately gains loyal customers.
How can they take advantage of the increased use of Apps?
With the rise of smartphones and the use of apps, the time is now. However, an important point we have to spam data mention is that there are two operating systems: iOS and Android. And, of course, your brand needs to be on both.
iOS is Apple Inc.’s mobile operating system, meaning we’re talking about iPhone apps. According to what Apple bw lists itself announced in 2019, there are 900 million smartphones of the brand working around the world, from iPhones XR, XS, XS Max to the oldest preserved and functional models that users were able to keep.