The number of Brazilians who make purchases via mobile apps has been gradually growing and, in 2017, the number of transactions carried out using smartphones almost doubled, demonstrating the strength and importance of this market.
To adapt to customer needs and offer a quality service, e-commerce companies and those wishing to enter this market have invested heavily in the development of mobile applications.
But that doesn’t mean that only the giants
can afford to have a mobile app for their company. To help the little guys develop their apps, we at MadeInWeb looked into. The trends in app development and will show you what will be trending in the coming months.
Creating multiple payment methods
With the convenience of the internet and the increase in the number of transactions carried out, application developers have been looking for new payment alternatives that are secure and just as practical as purchasing, together with companies.
Among these new facilities is the automatic debit payment option, which is made by scanning the merchandise. In other words, with a click on the image, via the app, the customer not only chooses the product, but also pays for the merchandise and schedules delivery for the day, time and place they find most convenient. And best of all, there is no shipping charge, making purchases even more advantageous.
Voice command
Initially created as security devices, the use of voice commands. To complete purchase and sale transactions in mobile applications. Moving from the realm of fiction to become reality in the coming months.
With a large amount of information about the smartphone owner, the artificial intelligence systems of these devices, with which we usa phone number data communicate via voice commands, can make the shopping experience even faster, as these devices will be able to buy everything the consumer needs, without the need for human interference.
Electronic coupons
One of the new trends in mobile app development is the use of smart. Coupons as a way to increase sales to consumers. This technology building a community around will allow users to send a list. The day’s promotions to their phones by simply pointing their smartphones. At a specific point in their physical store.
This technology will eliminate unwanted by lists advertising, as only consumers who really want it will receive promotional content from your establishment, greatly increasing the chances that a visit will convert into sales.