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Which search engine are your potential customers using?
Internet search engines play a major role in what information the user gets. Each search engine has its own algorithm
How to a website that users and search engines will fall in love with
Content that is attractive to users is rat as interesting and useful by search engines. And the reverse is also
Pay attention to everything visual
The visual part is very important in B2B. The header should stand out with images that are optimized for each
Master Your Headline Writing: Techniques to Increase Readership and Clickthroughs
The headline is your main weapon in online marketing and often the only opportunity to convince readers that yours is worth reading
SEO copywriting: How to write texts for people and search engines?
Have you written a great article full of useful information, but it’s not getting the readership you expected? Then you
Refresh your communication with dynamic and interactive emails
Static e-mails are already a rarity these days. We regularly come across elements that break up the austerity of classic
How to quality webcopy? Create a style guide
Webcopy plays a big role in the (un)success of your site. Texts without typos and spelling errors are a matter
Your brand has a familiar face or company mascots and ambassadors
Mascots can bring your brand to life in a unique way. They help imagine her personality and create a story.
Czech language catchers: standard vs. standard?
Does our native language really bother you at times? For example, if you want to write something non-standard. Or perhaps