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We continue our large study of the effectiveness of tools for different business areas. We have already talked about the […]

Customer Data Platform is a software that collects information about the purchasing. behavior of hundreds of thousands of customers from

This study was conducted based on data from clients who sell interior design products: furniture, tableware, and lighting. We evaluate

Have you heard that “data is the new oil”? This slogan became popular in 2006 and has become more and

Total sales and marketing costs include all expenses, including salaries, content production costs, commissions, bonuses, and any other costs associated

Why do you need to research your audience In order not to shoot sparrows with a cannon and not waste

Think back to the last time you bought a smartphone and how you chose the right manufacturer. If you liked

It’s already halfway through December, which means it’s time to gather ideas for your New Year’s email newsletter. We’ve collected