How many Likes give a I Buy You

Rather than having a clear idea of ​​what I’m going to discuss under this topic, it was rather the title that I liked enough to start writing these first lines without further ado. I’m not going to lie to you. Sometimes I start writing and depending on what comes to mind the initial topic can change completely. I Like It And I Buy ItPhoto rights by Fotolia This is not the first time I’ve talked about turning Like into I Buy and it probably won’t be the last. It’s a subject that gives rise to a lot of confusion, especially among those who are starting a business, regardless of whether it’s online or offline. Selling is not a natural consequence of simply being on the Internet. It takes a little more. The online store located in the virtual desert “A little more” is honestly an understatement. You know, it’s a figure of speech. In reality, it requires a lot more. The easiest comparison is to a brick-and-mortar business. One of the most important factors is location because it allows you to reach potential customers without much effort. They pass by every day naturally. An online store is like having a shop in the desert. There is absolutely no one there. You have the best design, the best products, very competitive prices, but you still sell absolutely nothing. Many people don’t understand it, but if you imagine the desert, things might become a little clearer. Somehow you have to bring people to you . Maybe this means creating an oasis and making its exact location known. What do Likes have to do with this? Thank you for asking me this question, because I sometimes wonder about it too. Due to the lack of sales, many people become obsessed with their Facebook fans, thinking that this will somehow miraculously lead to income on the web. Quantity versus quality of likes Due to a lack of creativity and knowledge, obtaining Likes is done through Facebook’s checkout. Buying them can have serious consequences, affecting the organic reach of posts in the short term , and having to carry out lifelong promoted campaigns to reach the page’s own fans. It is the mistakes made in the present that define your situation in the future. Because buying Likes could be compared to taking steroids, which in the worst case can literally leave you impotent in every sense. I don’t think it’s necessary to detail this image, I hope that no more analogies of this type are needed to make my point clear. At this point I hope the answer to the initial question is more understandable. You are on the wrong track if you are looking for an exact figure that allows you to plan purchases based on the fans obtained from the page. Likes are not important to achieve Te Compro as you were thinking until now. They can be achieved even starting with none if you meet these conditions . You can look at the campaigns interface. Facebook gives us clues recommending how you should run campaigns . Bottom line : Likes are not an indicator of an imminent purchase. They are more a reflection of a sense of humor and temporary displays of sympathy. Tomorrow that same user can ban you or mark you as unwanted because he no longer remembers the quick click he made 24 hours earlier. The number of Likes is not a good metric to estimate future sales. They reflect only one thing: the “fans” of your page. There is no converter that says 10 Likes equals 1 I Buy You. In any case, if one day I discover some magic formula, you will be the first to know.