Then, it’s time to start preparing your material for users, starting with the Marketing Objective , which we mentioned at the beginning of the text, with 10 possibilities.
you need to set the name of the ad set and create a new target audience. Defining this segmentation can be a complicated process for brands that don’t yet know the profile of their consumers. That’s why Facebook already offers some options to make this task less complicated. We talked a little about this in Segmentation, at the beginning of the text.
4. Define the positioning
There are three ad possibilities aimed at brands so that they can appear at the right time and to users most likely to interact with the configured CTA (Call To Action). They are:
Facebook Stories ads usa email list videos and images in vertical format;
automatic positioning: aimed at maximizing the budget and helping to reach more people according to the stipulated target;
Edit placements: Designed for more specific ads, however, this customization may result in fewer users being reached.
5. Set up your budget and schedule
It’s time to take the apart from that quality is money out of your pocket and set the amount invested in the campaign and the duration of the display period for your ads. At this stage, brands can define between a balanced daily spend or appearing to thousands of users at the same time, allowing the platform itself to aero leads coordinate the amount according to the end date of the displays.
6. Prepare the ad
Finally, we have reached the last stage of setting up your Facebook Ads campaign and there is very little left to have your material displayed to thousands of users on the social network.
Now it’s time to set up the page that will receive the investment.