Do you have a blog, but you don’t use email marketing? A mistake. Or at least a shame. After all, if you care about choosing a topic and creating an article, why not invest a fraction of your time in writing a newsletter to get the most out of your work? And it doesn’t have to be just about monetization. In this article, you will find everything essential about using email marketing when blogging, as well as interesting practical tips from authors who are already successfully doing it.
Why should you use emailing?
1. It is cheap
You don’t need a large investment to be successful with australia phone number data email marketing. And sometimes none at all. The tools are very cheap or free to operate, so you can start implementing and using them without worrying about the cost.
2. You can do it yourself
Do you know how to use an email inbox? If so, you will undoubtedly learn how to work with an emailing tool. It’s not rocket science, after a while you will get the hang of it and be able to set up both a single message and an automatic campaign. This is confirmed by all the bloggers we contacted who manage their own emailing.
Thanks to this, Lenka Says has even become a sought-after email marketer
“I first started sending NL for my travel blog Lenka ( lenkasays.com ). Later, I started helping acquaintances with mailing, until email marketing became one of my earning activities. For small and medium-sized entrepreneurs, I cover the entire process from technical to strategic settings.” You can learn more about Lenka .
3. It will increase traffic
Only the most loyal readers regularly check to see if you google looker studio: we tell you what it is and how it works have a new article. Others will forget about it due to everyday worries, although they would also like to read it. But thanks to e-mail, you can easily remind them. This way, they won’t miss anything important and you will increase your traffic. Like Veronika Tázlerová, who makes it easier for readers to access the texts on her blog .
4. You will get enough space to reach your audience
Social networks offer many limitations that e-mails do not have. They are much more interactive, you are not limited by the number of characters or fields, and you can also use personalization and address. In addition, you have a much greater chance that the recipient will read the message at the desired time, because we check our e-mail boxes several times a day, while we often only use Messenger and the like instead of Facebook.
Travel blogger CrazySexyFunTraveler is clear: “The newsletter is certainly very valuable, especially since it is in the hands of only us and the reader himself. There is no other side in addition to social networks and their algorithms.”
5. You are building a brand
For example, food blogger ČeškazČeska sends out a monthly hong kong data newsletter reminding you of what to look forward to. She gives her recipients a little joy and a taste by announcing that apples, nuts, or pumpkins are currently ripening and recommending the best recipes for using these ingredients.
Her audience looks forward to every email because it helps them realize, for example, that there is no need to be sad about the summer leaving. And they find great tips there on how to enjoy the autumn atmosphere. That is why almost all subscribers click on it and click through to the website ceskazceska.cz .
6. You can easily measure its success
Do you want every third recipient to click through from the message to your website and read the article? Evaluating the effectiveness of your emailing is a breeze. And you can easily find out what works (or doesn’t) work for your audience, so you can refine this marketing activity.
7. You will save time
It’s annoying to do the same thing over and over again.This is confirmed by Michal Garšic , who sends them to everyone who signs up for his newsletter.